DISRUPTology

At the conclusion of my social media workshops, there’s always one or two people that approach me and remark that they’ve never seen someone present with so much energy. I tell  them that it’s because I am so passionate about my work, and I’m glad that it shows.

It’s true, and it’s the same reason that I write this blog.

The bloggers that I read are pretty plugged in to the social media community, and I am certainly not writing for them (although of course I hope that my commentary can sometimes lend a new perspective to their thinking here). And this isn’t a destination for daily social media news and updates. If that’s what you’re looking for, check out these.

After seeing that indeed, people who participate in the workshops I lead are reading this blog for more information about this space, I think that my core audience is communications professionals who are just beginning to explore social media.

So if you’re reading this, here’s what I think I know about you:

• You are between 30-50 years old
• You are a male or a female (just threw that in to see if you’re skimming)
• You are a seasoned communications professional
• You have been tasked with integrating social media into your communications plans, or perhaps you just want to learn more about this space so you can provide strategic counsel to your executives

Please do me a favor and leave a comment on this post. Let me know a little bit about you so that I can do my best to ensure this content is relevant to you.

As always, thanks for reading!

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