From the monthly archives:

July 2008

How to Measure Social Media ROI for Business

in Public Relations

My post on Mashable today is about measuring social media ROI for business. This was a difficult post to write for several reasons.
First, I know there are a lot of smart people already talking about this and I wanted to make sure I added to the conversation. It’s hard to do that when there hasn’t [...]

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How to Turn Your Next Business Trip into a Social Media Experience

Social Media

imageMy post today on Mashable is about how to turn your next business trip into a social media experience by leveraging some of your existing networks as well as by adding a couple of others.

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3 Up and Coming PR Bloggers You Should Read

Blogs

My buddy Josh Dilworth, who works for Porter-Novelli on all things social media, added me to a list of new bloggers worth reading. I really appreciate the consideration, and I figured I’d spread the love by adding a couple of bloggers I’m paying attention to these days that you might be interested in following as well (in addition to Josh, who always shares links to stories days before others are talking about them).

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BONUS VIDEOS: Corporate Social Media in Action

Social Media

Yesterday while I was leading some social media workshops out West, Mashable published my latest post on 35+ Examples of Corporate Social Media.

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Alltop Adds Category for PR Blogs

Blogs

The blogosphere by its nature is unstructured, messy and disjointed. This often makes it difficult for newcomers to find blogs that reflect their interests. Of course you could do a Google Search for “PR blogs” or try the same search on Technorati or Ice Rocket.

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Everything You Know About Viral Video Is Wrong

Social Media

At least that’s the word from a guy who should know. Arun Chaudhary, Barack Obama’s director of video field production, has helped the campaign to post more than 1000 videos on YouTube as well as capture footage for TV ads, news clips and everything else.

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How to Track 500 Business Blogs in 10 Minutes a Day

Blogs

My newest Mashable post is up today, where I provide a brief tutorial on how to track 500 business blogs in 10 minutes a day.
I’m traveling right now so I don’t have a lot to add, but please read the post and contribute your own thoughts to it as well!
Technorati Tags: 

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The iPhone is Released Today…Yawn

Products

Personally, I don’t care. I don’t have AT&T and therefore, I can’t get one. This post is how I’m dealing with that jealousy.

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How To Leverage Social Media For Business

Social Media

My post on Mashable today discusses how businesses can begin using social media for community building and conversations. Obviously it’s impossible to construct a plan based on a single post, but I hope there are some good ideas mixed up in there to get the juices flowing.

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My First Mashable Post

Blogs

Last week I was traveling, so I wasn’t able to share that my first post for Mashable on How to Live Blog a Conference was published on July Fourth!
If you’re not familiar with the blog, Mashable is one of the world’s top 10 blogs according to Technorati, and really one of the premier blogs on [...]

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