From the monthly archives:

January 2010

In my last post, I discussed 10 rewards for companies that are early adopters of social media. There’s another side to this that I want to address separately: the biggest risks companies face when jumping into an unknown community.

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10 Rewards for Corporate Social Media Early Adopters

Social Media

Here’s a list I put together of the 10 biggest rewards for businesses getting involved with social media early.

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Analytics Software: 8 Features Agencies Should Demand

measurement

If I still worked at an agency (and had the weight of Fortune 500 companies behind me), here are the features I would insist upon from my vendor

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