Resources

Social Media Resources for Educators

Resources
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There are many ways that social media can be used in education, and I’ve found myself fielding more and more questions about this particular space. As a result, I decided to write this post assembling some of the best resources for learning more (and participating!) in social media for academia.

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The Ultimate Guide to Twitter for Communicators

Public Relations

Today I’m leading a webinar for the IABC on Twitter for Business. As part of that process, I created a handout for participants with some of the most useful Twitter resources I’ve discovered in the last few months.

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An Introduction to Search Engine Optimization for Corporate Blogs

Public Relations

When a company is ready to launch a corporate blog, there’s typically a checklist of sorts that the communications team goes through prior, during and following the launch. I bet SEO isn’t on there.

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Social Media Statistics Galore

Resources

Statistics are persuasive, which is why you’re going to need them to help persuade the holder of the purse strings to invest in a social media strategy. My Mashable post today titled “how to find statistics on social media” offers a selection of key stats and resources to round out that PowerPoint deck you’ve been [...]

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Going Offline: 5 Books on Corporate Social Media

Resources

I’m trying to take a social media vacation, and it’s not working out so well. I’ve found it much more difficult to unplug than I imagined. It’s hard to let go of something that you’re passionate about, which is why I’ve been doing a lot of reading on social media during this downtime. My Mashable [...]

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Stumbled Upon: Three Media Monitoring Resources

Resources

I’m a big fan of Stumble Upon as a social media tool to discover new bloggers, websites and resources to enrich my online experience. Today I found three websites and add-ons I want to share of particular interest to communications professionals, especially the members of the account team responsible for monitoring: – Morning Coffee: If [...]

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