The Ultimate Guide to Twitter for Communicators

November 6, 2008

in Public Relations,Resources,Tools

ultimateguide.jpg Today I’m leading a webinar for the IABC on Twitter for Business . As part of that process, I created a handout for participants with some of the most useful Twitter resources I’ve discovered in the last few months.

I’m going to share an expanded version with you. I’ve included a some great introductory videos, my favorite applications for brand mention monitoring, participating and graphing data. There are also links to some blog posts and mainstream articles discussing corporate adoptions of Twitter.

Here’s a list of the categories:

  • Videos
  • Getting Started
  • Desktop Tools for Updating Twitter
  • Create Your Own Twitter Background
  • Applications
  • 90+ URL Shortening Services (via Mashable)
  • Listening/Finding Conversations
  • Twitter Directories
  • Tutorials
  • Twitter on other social networking sites
  • Other Microblogging Platforms
  • Case Studies
  • Journalists on Twitter
  • Following Conversation Threads
  • Statistics
  • Recent Articles/Posts Worth Reading

Ultimate guide to Twitter for Communicators

If you have any feedback on these links, please share them in the comments. And any links to examples of companies using micro-blogging in an innovative way are certainly encouraged.

{ 6 comments }

Warren Sukernek November 6, 2008 at 4:43 pm

Aaron, Great effort with the guide. I have quite a few resources on my blog as well that you may find helpful, especially these delicious bookmarks for beginning Tweeters, http://delicious.com/wss23/twitter101

John Sheridan November 6, 2008 at 4:53 pm

Thanks for this resource.

There is also twitter.traccerz.com – kind of an Alltop.com for Twitter.

john

Mark Evans November 6, 2008 at 10:35 pm

Aaron,

It’s interesting to see how communicators (PR firms, corporate communications) are slowly but surely adopting Twitter. The big question facing all of them is how to do it properly and in a way that adds to the conversation as opposed to just being just another advertising/marketing vehicle.

aaronu November 7, 2008 at 2:16 am

@Warren – Thanks. I think your blog is another fantastic resource on how companies can engage authentically on Twitter.

@John – Hadn’t heard of that. I’ll certainly check it out.

@Mark – Therein lies the challenge. I think it’s going to take some solid research, some trial and error and the ability to measure ROI (whatever that might be) before we see the majority of companies participate in a meaningful way. But we’ll get there.

Thanks to all for your feedback!

alysm November 25, 2008 at 8:14 pm

This is great. I’m TRYING to learn to use the net and blog—but it’s slow going for this ol’foggy!!!!!!

alysm December 5, 2008 at 4:21 pm

Thank you, thank you for the help! This ol’ foggy is having trouble figuring everything out, but thanks to the help I get from you guys, I’m getting there!:)

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